- #Casey newton podcast serial
- #Casey newton podcast full
- #Casey newton podcast tv
- #Casey newton podcast free
#Casey newton podcast serial
Some insiders believe there’s probably never going to be another Serial -esque moment again. Money poured into podcast studios, and guess what… podcasting is still mostly a niche media format with the most popular programming still decidedly lo-fi and more like radio.
#Casey newton podcast tv
The next chapter of its story would be a hit business, like TV and movies. Then, with the release of Serial in 2014, podcasting was seen in a new light. It started as a very niche, scruffy area with the homegrown feel of CB radio, never quite taking off in the mainstream. Of all media formats, podcasting has had the weirdest run. ( Get in contact with Jay if you’re looking to do your own podcast.)
Thanks to Jay Sparks of Pod Help Us for producing the episode.
#Casey newton podcast full
Listen to the full episode on Apple Podcasts or Spotify. Most people have really wanted the comfort, the stability of that standard media job.”
But I have been shocked at how few people, relatively speaking, have followed. I think individually, they all had good reasons. I was trying to encourage them to do it because I was having so much fun with it and it was succeeding, but so very few people pulled that trigger. I spent that first year that I was independent talking to so many boldface name reporters at The New York times, The Atlantic, you name it, because they were all thinking about doing the exact same thing. “My hope was that two years on so many more people would be doing this. Whereas like you work for a website, if you want to redesign it, give yourself two years. If you go back to the five years that I've been writing a daily newsletter, now there are whole sections that used to be there that just aren't there anymore. Newsletters are more nimble : “The thing I love about new newsletters, in particular, is that they can evolve so quickly. It’s amazing to think that just by adding a subscription component to a blogging platform, you can enable hundreds, maybe thousands, of people to start their own successful businesses.” And there is no more direct connection than having your own business and selling a product for money.” I’ve got to go get that direct connection. “The one thing I've learned from covering these social networks is you've got to stop yourself from having a middleman in between you and the audience. (He’s also got a new podcast coming out in partnership with The New York Times.) 2 most popular paid newsletter in tech on Substack – Casey has built a successful solo business that’s he’s expanding by bringing on Zoe Schiffer as Platformer’s managing editor.
#Casey newton podcast free
With 75,000 free subscribers and what he’ll only call “thousands” of paid subscribers – Platformer is the No. He’s used a subscription model, charging $100 a year. The last thing I would want is for Platformer to become Spin magazine, where it's bought by a hedge fund or the royal family of Monaco or something.”Ĭasey started Platformer on Substack to cover the societal impact of the most powerful tech platforms. “Is any publication cool for longer than 10 years? There's so many zombie brands floating around. “Brands are so ephemeral anyway,” he told me on this week’s episode of The Rebooting Show.
The better approach is to think in increments.
After all, if the brand’s value is intrinsically tied to the individual, the enterprise value of the company would be lower.įor Casey Newton, who left The Verge two years ago and has built a successful newsletter business with Platformer, that’s unimportant. One of the big questions of building a solo publishing brand, other than whether only a very few can pull it off, is what is the long-term value created.
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